Like so many bloggers I really do enjoy writing. And from years of experience I've learned that if you do nothing other than crafting blog posts, while remaining mindful of search engines, you can end up drawing a constant stream of traffic to them.
This can be quite satisfying for a while. But eventually you'll want more traffic. And there's no doubt that if you don't actively promote your blog posts then you are missing out on loads of it. That's why it's extremely important to get into the habit of sharing those blog posts on social media.
I know that a lot of blogging purists are reluctant to do this. Before I got heavily into Twitter and other sites like it I certainly was.
I thought the process would be time consuming and boring. It would be like placing ads on classifieds sites. Just cutting and pasting, cutting and pasting.
But you don't have to do it like that. The key is to become an engager. If you cnstantly and meaningfully communicate with other social media users then you'll constantly be writing new content anyway. It will be a a creative exerence just like writing the blog post in the first place was.
The groups and communities on Facebook, Linkedin and Google Plus are among the best ways to do this. When you have a new post to share, check if it's okay to do this by seeing what other members are sharing as well as reading the group rules. If it's okay to share your own blog posts then stay away from just link dropping. That annoys some people. It's always best to write a little introduction for your blog post.
You can increase engagement from other community members by including a question as well. For example, when sharing this very post I could say something like "Promoting posts is crucial for bloggers. Here are my thoughts. Do you agree, or can you get by on writing quality stuff alone, letting others do the sharing for you?"
Using this approach so can often bring quite a few clicks in a short space of time, which is always a buzz. And since Facebook, Twitter, Google Plus and similar sites are just chockas with other bloggers and webmasters, the odds of your blog getting voluntary one way links go way up as well.That certainly helps with SEO over the long term.
This can be quite satisfying for a while. But eventually you'll want more traffic. And there's no doubt that if you don't actively promote your blog posts then you are missing out on loads of it. That's why it's extremely important to get into the habit of sharing those blog posts on social media.
I know that a lot of blogging purists are reluctant to do this. Before I got heavily into Twitter and other sites like it I certainly was.
I thought the process would be time consuming and boring. It would be like placing ads on classifieds sites. Just cutting and pasting, cutting and pasting.
But you don't have to do it like that. The key is to become an engager. If you cnstantly and meaningfully communicate with other social media users then you'll constantly be writing new content anyway. It will be a a creative exerence just like writing the blog post in the first place was.
The groups and communities on Facebook, Linkedin and Google Plus are among the best ways to do this. When you have a new post to share, check if it's okay to do this by seeing what other members are sharing as well as reading the group rules. If it's okay to share your own blog posts then stay away from just link dropping. That annoys some people. It's always best to write a little introduction for your blog post.
You can increase engagement from other community members by including a question as well. For example, when sharing this very post I could say something like "Promoting posts is crucial for bloggers. Here are my thoughts. Do you agree, or can you get by on writing quality stuff alone, letting others do the sharing for you?"
Using this approach so can often bring quite a few clicks in a short space of time, which is always a buzz. And since Facebook, Twitter, Google Plus and similar sites are just chockas with other bloggers and webmasters, the odds of your blog getting voluntary one way links go way up as well.That certainly helps with SEO over the long term.
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